Media & Resources

Reports

Latest articles and updates from ReelAnalytics.

Latest articles

30 articles

75% Mass Reach, Declining Advertiser Confidence: The Kenya TV Market Predicament

Apr 20, 2026

75% Mass Reach, Declining Advertiser Confidence: The Kenya TV Market Predicament

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The Uganda Marketing At An Inflection Point : Mass Media And Digital Advertising Report 2025

Mar 21, 2026

The Uganda Marketing At An Inflection Point : Mass Media And Digital Advertising Report 2025

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Kenya's Media Landscape 2025: 22 % Decline In Advertising Spends, The Rise Of Out-Of Home Advertising, Channel Performance And Future Outlook

Feb 27, 2026

Kenya's Media Landscape 2025: 22 % Decline In Advertising Spends, The Rise Of Out-Of Home Advertising, Channel Performance And Future Outlook

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Kenya's Youth Aren't Waiting For Permission Anymore: Predicting the Social, Cultural, and Consumer Futures of Africa’s Gen Z and Gen Alpha

Feb 10, 2026

Kenya's Youth Aren't Waiting For Permission Anymore: Predicting the Social, Cultural, and Consumer Futures of Africa’s Gen Z and Gen Alpha

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Banking Overtakes Betting: Inside Kenya's KSH 48B Advertising Market Transformation|Kenya Media Landscape Report Jan-Sep 2025

Nov 3, 2025

Banking Overtakes Betting: Inside Kenya's KSH 48B Advertising Market Transformation|Kenya Media Landscape Report Jan-Sep 2025

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Malawi Media Landscape Report H1 2025: Radio Commands 91% of Ad Spend and Digital Grows 38% Year-Over-Year

Oct 21, 2025

Malawi Media Landscape Report H1 2025: Radio Commands 91% of Ad Spend and Digital Grows 38% Year-Over-Year

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